Our Final Project

https://www.youtube.com/watch?v=FriSQ0ig5P8

Evaluation 7 - Looking back at your preliminary task, what do you feel you have learnt in the progression from it to full product?

https://www.youtube.com/watch?v=r2zqD8DiOyk

Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?

Explain how you used each technique and also what you were hoping to achieve for your audience?

Looking back at the preliminary task, it’s clear that we have made progress. For example the thought process behind camera shots and angles is more distinctive and more meaningful. In the preliminary task, we just wanted to frame the shot so we had the person and the background in shot, not thinking about the bigger picture, all the shots we used were are stationary which makes it less interesting to watch. There’s a mid- shot showing only the table and the top half of our bodies to show the tension in the scene. After that there is a high angle shot over my shoulder to make Alice appear weak and small then an over the shoulder shot of me at eye level to show my disappointment.  We mostly used mid shots because the table covered our bodies so it wasn’t necessary. However in the teen angst opening each shot tells its own story. We used a lot of long shots to show how large the school is and to make the characters look small.  For example the high angle used as Aiden walks down the stairs shows that the school he goes to is enormous. Later on, we find out that he is the most popular kid in his school so he has a great social standing.

As far as editing is concerned, it became much more advanced in our teen angst opening. In our preliminary task we used match on action when Alice walks through the door we also used the 180 degree rule, we spilt the table to make it clearer, and then shot reverse shot but very basic skills. Where as in the teen opening, we had titles appear and also credits. We had titles appear on the steering wheel as well as in the style of a number plate, we also had one that was  revealed from under a tire these were simple but effect to incorporate into our piece as it makes the whole thing look more professional. We learnt how to add in transitions and effects when we changed a scene/shot and these make it clearer and more enjoyable for the audience to watch.  Our main title “Opposites” appears in the sky in the colours of a bar magnet. It instantly attracts the eye as it is large and bold. Because of the way our teen angst opening was sequenced, we didn’t use shot reverse shot as we had voiceovers instead but we did use fast paced editing to show that Aiden was late in the morning. We used freeze frames on each of the four characters when they are first introduced, this makes the audience focus and maintain interest through out.

We concentrated on mise en scene in the teen opening because we didn’t consider costumes or set in the preliminary task. We did however try and create an office type atmosphere for the preliminary task by moving the tables and fan and adding folders into the background. In the teen opening we made sure that we had focused on it more. All of the main characters wear stereotypical clothing for teenagers, such as a hoodie and jeans and there costumes represent their personalities. The setting is obviously a school which shows the genre of the film. Mise en scene was critical for our teen angst opening as it instantly shows the audience where and what this film will be about.

As we didn’t use music in our preliminary task, it was something we wanted to improve on. We didn’t use any non -diegetic sound or music mainly because we thought it was more dramatic and created suspense if it was silent. Looking back on it, it would have been better if we used some tension filled music. However in the teen angst opening we used typical teenage music and also comical music to target our audience’s age group. This made it more humours to watch for the audience.

 

 

Evaluation 6 - What have you learnt about technologies from the process of constructing this product?

What have you learnt about technologies from the process of constructing this product?

We used the computer the most during this  process, as it has software such as Premier Pro which is what we used to edit our project, it had Photoshop which we used to create our production company logo and Microsoft Power Point which is what we used to store all of our ideas and pictures. I also used Microsoft Word to write the script.

I uploaded all of our videos and practical work onto You Tube. I found that this was easiest way to attach our clips to Blogger and also for research. I discovered that as a group project it was for us to click the link to the video instead of using memory sticks to share the project. I've learnt that Youtube is a great resource and website for people to share their creativity and a great platform to get feedback. For evaluation 3 we decided to do a talk through on the voice recorder, I found out that you cant upload just audio files to You Tube so I put some of our pictures into a video and created our sequence for evaluation 3 on Premier Pro so it would upload to You Tube.          




I used Microsoft Word to write the script, obviously I had used word before but I found changing the layout was much more effective for writing in the style of a script.

Something that I used quite a lot during this project was Microsoft Power Point. If I thought of any ideas or pictures we could use on our blogs or on our project I would add on a slide on power point. it was also a very useful tool when including screen shots as I could edit them a lot quicker than I could on Photoshop. I also created the number plate clip on power point because again it was easier to fit the text to the car and change things around than it did on Photoshop. Currently i'm on 51 slides so I think that shows how much i've used it and what a help its been!

Charlotte edited our production company logo on Photoshop, we learnt how to layer multiple pictures and texts and create a professional picture.



We used Premier Pro to edit the project. Charlotte did the editing on the computer however I assisted when my input was needed. I learnt how to merge the clips together  and also how to make sure the sound is correct. in our first draft Rahibs voice over  was too quiet and you could hear what he was saying, so we edited our second draft we made sure to get the balance between the music and the audio correct.  I learnt how to speed up or slow down clips to make it fit with the music too.

Something that was very helpful during the planning process was Facebook Messenger, we created a group chat to organise stuff like costumes and dates outside of lessons.

 

 

 

 

 

Blogger was also useful for sharing ideas as it is easily accessible for us at home to communicate and add planning during the process

 

 

 

We used a Panasonic video camera for filming. when we had filmed a clip we would watch it back which was useful as it meant we didnt have to keep putting the clips on a computer to look at them. we also had a tripod which was imperitive for us becuase almost all of our shots where still on pan shots.

 

Evalution 5 -How did you attract/address your audience?

https://www.youtube.com/watch?v=PXQoB54ODI8

Evaluatuion 4 - who would be the audience for your media product?

who would be the audience for your media product?

target audience - 15-19 YEARS OLD

demographics and psychographics

15-19 year olds would be our target audience - more females than males (but it's not gender based in our film - because we have a male protagonist.) Our location for our film is in a town as it makes it relatable for the audience watching. the income level for our target audience is minimum wage as we assume they will have a part time/ weekend job. Their education level should by GCSE/ Alevels.

Their family status could be siblings and or friends. Personality wise they should have a sense of humour - amusing and their attitude must be open minded. intrests/ hobbies might be sports or dance and there  lifestyle- balancing education work and social life. Thier attitude should be open minded and confident. Thier lifestyles should be healthy and active. Their behaviour should be resectful but fun.

Evaluation 3 - What kind of media institution might distribute your media product and why?

•What kind of media institution might distribute your media product and why?

USP

CHARLOTTE: Our film company is called 'Tomorrow Productions', this is because the target audience is for young people looking forward and not to the past like older people. This represents the film company as it suggest that we look forwards and are modernised. The title of the film company is on the screen, this makes it stand out as the background is dark. The red seats are also very stereotypical of a cinema. We created it on Photoshop; therefore it was easy to create and has a simplistic look however it is effective. For example; the clear image of the cinema indicts straight away that the logo is related to the film industry. The image is also is a point of view shot, therefore connects with the audience as they would be in the same position.

LOIS: We would use film 4 as our film distributor as, they have distributed films such as ‘the Inbertweeners’ and our film is similar to his film, and we share the same target audience.

 

 

CHARLOTTE: We would get funding from ‘film 4’ as we would be working with them and they fund similer projects to ours. Film 4 looks for films with a distinctive voice and they want aims to push the boundaries, within any given film genre. We feel like our film does this, and it gives us a chance to use risqué humor.

 

 

LOIS: Our titles and names appear in various different ways, for example, the first name appears on the number plate in the style of a number plate, this is fun and a creative way to engage the audience. Another way in which we presented our title was having ‘Ben’s’ name roll out from under the tire, this was effective as it linked the next frame and is satisfying to watch. The main title appears in the bright sky giving positive connotations.  The colours of the letters are in red and blue as its symbolises a bar magnetAlso, it is a well known saying and fact that ‘opposites attract’, emphasising the opposites..

CHARLOTE: The unique selling point of our film is that we have a male protagonist. This is a countertype for teen angst films as many protagonist are female. Through research the only other teen angst films with a male protagonist is '17 Again' and 'The Inbertweeners'.

 

 

LOIS: Our film would be released in the summer holidays as this is when our target audience are off school/ sixth form/ college and are more likely visiting the cinema. Our film opening is set in the winter, this gives negative connotations. The film takes place over winter and develop to the summertime, which will give the ending a positive connotation and emphasises that it is a light-hearted film. Also, as the characters in the film are in their second year of sixth from, the time of years also connotes the future and the change in their life, this may be relatable for the audience.

 

 

 

 

CHARLOTTE: We would use below the line advertising. This will be more personal advertising to our target audience. We would mainly use social media to advertise as it is cheap and gives the message out to a wide audience of both genders. Also, our target audience of young adults are always of social media. In later stages of advertising we would do Facebook live q&a’s and interview with the cast on YouTube. We would also create a hashtag across social media to get the word round and to spread new information and teasers. We would also put flyers in teen magazines such as ‘Shout’, ‘Seventeen’ and ‘Teen Vogue’.

 

 

LOIS: The main image on our poster would be the four main characters, with the boys on one side and the girls on the other, with the school in the background. The title would be inbetweeners Kate and Aiden with the magnets colours. The information included on our poster would be the actors names, age rating of 15, the release date, core crew members such as the director and the film distributor. The actors name would be in the same colour they have allocated in the opening sequence.

 

The trailer would include the best bits of the film, for example the football scene. We would use the music from the opening sequence in the trailer to make it recognisable. We wouldn’t give too much away about Kate and Aiden’s relationship, as we want the audience guessing and intrigued.

 

 

 

LOIS: We would show the film in Cineworld, as it is the most accessible cinema to most young adults and it is the most popular cinema in the UK, therefore gives us a wider audience. Additionally, the red seats in the cinema are the same as the red seats in our production company logo and gives the audience a mirror image of what their seeing.



https://www.youtube.com/watch?v=rMqd8DT0nhw   

here is the link to our talk through on youtube.



 

 

Evaluation 2 - how does your media product represent particular social groups?

how does your media product represent particular social groups?

This is Kate.

• She is quite shy and quiet
• Kate's costumes is reflective of her personality – quite dull, boring and instantly forgettable if she was in a crowd of people
• She dresses for the weather
• she dresses for comfort not style
• although she doesn't care what people think of her

Kate parallels Bella's in Twilight, in personality and costume.

 

Also Hermione from (Harry Potter and the Prisoner of Azkaban)

Hermione's costume is quite causal but pretty, it's also very practical and it shows she's athletic. She's a very strong character and is intelligent but doesn't have many close friends.

 

 

These 2 characters (Hermione and Bella,) are strong female characters and are the inspiration for Kate's character because there personalities are similar in the ways that in the beginning of their films they are both unpopular and don't have many friends but also quiet different because of the supernatural elements. Kate and Jessica represent the unpopular group in school. As Kate explains in her voiceover "no one knows who I am" and this emphasises their social status.

 

 

 

 

Aiden is

• funny
• stylish
• respected
• sporty

The inspiration for Aiden's character is from Zac Efrons character in 17 Again. This was the only popular teen angst film with a male protagonist, therefore it was unique. Aiden and Zac's character have similar personalities, they are both popular and sporty and are respected by their peers.

Although their costumes are different (Zac's character wears a black leather jacket and sunglasses, where as Aiden wears a navy hoodie,) it's because of the time periods there set in. Aiden represents the popular sporty group in school.